Nousbo Co., Ltd. is entering a new phase of growth, aiming to double its revenue within the next three years.
▲ Nousbo CEO Kim Chang-gyun
“Eighteen years after our founding we have achieved KRW 100 billion in revenue.
Now we are preparing for a full-scale leap forward, targeting KRW 200 billion within the next three years,”
said CEO Kim Chang-gyun in a recent interview.
Since its establishment in 2007, Nousbo has maintained steady growth centered on its fertilizer business, with no year of decline, and surpassed KRW 100 billion in annual revenue for the first time last year.
CEO Kim Chang-gyun noted, “With expanded contracts with agricultural cooperatives and global partners, increased production capacity for coated fertilizers, and the expansion of new business areas, this year is expected to be one of the fastest growth periods in our history.”
Expanding global presence with eco-friendly fertilizers
Nousbo is accelerating its global expansion based on controlled release fertilizers (CRFs). The company has established a presence in the consumer gardening market through a supply agreement with a leading US gardening company, and has secured a three-year supply contract in Brazil totaling 6,000 tons. In addition, stable exports of over 2,000 tons annually continue through cooperation with Itochu in Japan.
CEO Kim Chang-gyun explained, “CRF technology allows precise nutrient release according to crop growth stages, improving both productivity and environmental sustainability. We are expanding its application across various markets including the United States, Japan, and Southeast Asia.”
In particular, biodegradable coated fertilizers are expected to become a new global standard in line with tightening environmental regulations in Europe (2027) and Japan (2030).
“Biodegradable coating technology can address the issue of microplastics in soil and is likely to become a key standard in global agriculture. We are currently conducting tests with global partners and expect to expand exports in the near future,” he added.
Growing global demand for matcha
In addition to its fertilizer business, Nousbo is expanding its matcha business in the global B2B market. In 2025, matcha exports reached approximately KRW 9.5 billion, marking a 50% year-on-year increase driven by strong global demand.
Matcha is increasingly being used not only in beverages, but also in desserts, bakery products, and health foods, emerging as a key ingredient in the global food industry. The growing trend toward clean-label and plant-based products in global markets is further supporting structural demand growth for high-quality matcha.
CEO Kim stated, “We are building a stable supply chain through collaboration with global partners. As a product with recurring demand, matcha is expected to become a stable and important part of our global business.” He added, “While our fertilizer business is driven by technology-based growth, the matcha business supports profitability and cash flow, creating a balanced growth structure.”
Strengthening competitiveness through stable raw material sourcing
Amid increasing volatility in global fertilizer and raw material prices following geopolitical developments in the Middle East, Nousbo has proactively established a stable raw material sourcing system, strengthening its production foundation.
This has enabled the company to secure a resilient supply chain and to execute its global expansion strategy more reliably despite external uncertainties.
CEO Kim Chang-gyun highlighted global agricultural trends, stating, “As the global population continues to grow, demand for food will keep increasing, while environmental challenges must also be addressed.” He continued, “Nousbo aims to enhance both agricultural productivity and sustainability through technology.”
Expanding from domestic to global markets
Nousbo currently exports fertilizers and agricultural products to more than 30 countries, shifting its business focus from domestic to global markets.
Both its fertilizer and matcha businesses are being developed with a strong focus on overseas markets, and the company plans to further strengthen its global competitiveness by establishing international production bases in the future.
CEO Kim Chang-gyun said, “Our technology improves agricultural efficiency while minimizing environmental impact. Our market is not limited to Korea. We will continue to build a stable production system based on innovative technologies such as biodegradable coated fertilizers and grow into a trusted global agricultural company.”
